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Cookie Policy

Effective date: May 5, 2026 · Last updated: May 5, 2026

This Cookie Policy explains how Sustainable Projects Group ("SPG", "we") uses cookies and similar technologies on suspg.com. It complements our Privacy Policy and our Terms of Service.

1. What are cookies?

Cookies are small text files stored on your device when you visit a website. They allow the site to remember your actions and preferences (such as language or display settings) over a period of time, so you don't have to keep re-entering them when you return or move from page to page. Similar technologies — like pixels, local storage, and tags — work the same way.

2. How we use cookies

We use cookies to:

  • Make the Site work as expected (load pages, submit forms, secure your session)
  • Understand how visitors use the Site so we can make it better
  • Provide content tailored to your interests and measure marketing performance
  • Recognize returning users and respect your preferences

We do not sell your personal information.

3. Cookie categories

We group cookies into four categories. You can manage non-essential cookies through the cookie banner that appears on your first visit, or through your browser settings.

3.1 Strictly necessary

These cookies are required for the Site to function. They cannot be turned off in our systems.

Cookie / technology Purpose Provider Retention
__hssc HubSpot session identifier HubSpot Session
__hssrc HubSpot session identifier HubSpot Session
__hstc HubSpot user analytics token HubSpot 13 months
hubspotutk HubSpot visitor identifier (form attribution) HubSpot 13 months
__cf_bm Cloudflare bot management HubSpot / Cloudflare 30 minutes

3.2 Analytics

These cookies help us understand how the Site is used so we can improve it. They are loaded via Google Tag Manager (GTM-5QQRFWJ2).

Cookie / technology Purpose Provider Retention
_ga, _ga_* Google Analytics 4 visitor + session IDs Google (GA4 G-9HMFGG3HKY) 24 months
_clck, _clsk Microsoft Clarity session and user IDs Microsoft (Clarity wecukhzvd7) 12 months / 1 day
MUID Microsoft Clarity user ID Microsoft 12 months
HappierLeads tracker Anonymous IP-to-company resolution (companies only — never individuals) HappierLeads Session

We have configured Clarity to mask all input text by default. HappierLeads is configured to write to companies only — never to identified contact records.

3.3 Functional

These cookies remember choices you make (such as language preference or whether you've dismissed a banner) so the Site remembers them across visits.

Cookie / technology Purpose Provider Retention
cookieyes-consent Stores your cookie banner preferences SPG / cookie banner provider 12 months

3.4 Marketing

These cookies help us measure and optimize marketing campaigns. They are set only when you give consent.

Cookie / technology Purpose Provider Retention
_gcl_au, _gac_* Google Ads conversion attribution Google 90 days
li_at, bcookie, lidc, UserMatchHistory, AnalyticsSyncHistory LinkedIn Insight Tag — campaign attribution and audience matching LinkedIn Up to 24 months

4. Embedded third-party content

When pages embed third-party content — such as Zoom webinar registration, YouTube video, or HubSpot Meetings — those services may set their own cookies. Their privacy and cookie policies apply in addition to ours.

5. Your controls

You can:

  • Adjust your preferences in our cookie banner at any time
  • Disable cookies in your browser (note: this may break parts of the Site)
  • Opt out of GA4 using the Google Analytics opt-out browser add-on
  • Opt out of Microsoft Clarity by disabling analytics cookies
  • Manage LinkedIn ad targeting in your LinkedIn Ad Settings

6. Do Not Track signals

Our site recognizes the Global Privacy Control signal where supported by the browser. We do not separately respond to legacy "Do Not Track" headers, which are not consistently implemented across browsers.

7. Changes to this policy

We may update this Cookie Policy as our tracking stack evolves. Material changes will be flagged on this page; the "Last updated" date at the top will change.

8. Contact

Questions or want to exercise a privacy right? Email info@suspg.com or see the contact details in our Privacy Policy.